• New Balance Signs Jack Harlow; Rapper To Debut New Performance Shoe At Celebrity All-Star Game

    Ahead of dropping his new single, “Nail Tech,” Jack Harlow has signed with New Balance as the North American brand’s latest ambassador. Over the last three years, the Louisville, Kentucky-native has expressed his love for the Boston-based company, rocking pairs like the Joe Freshgoods x New Balance 990v3 at Chicago’s Lollapalooza 2021. In interviews, the Private Garden-frontman has shared [...] More
  • Joe Freshgoods Teases His New Balance 9060 Collaboration

    Amidst rumors of a New Balance 550 — ones he mischievously started — Joe Freshgoods couldn’t help but laugh, as it’s actually a 9060 collaboration that the designer has in store for us later this year. A first look at the shoe comes from Mr. Freshgoods himself, posted to IG earlier this afternoon. Relative to his past collaborations, the [...] More
  • The Air Jordan 1 Low FlyEase Surfaces First In A “Bio Hack” Colorway

    In recent years, the Swoosh has taken a more thoughtful approach to accessibility, often serving everyone from the pro athlete to the physically disabled. And with FlyEase, the brand can better accommodate the latter, albeit only if they can keep pairs on the shelves. Thankfully, the technology is becoming more widely adopted by beloved silhouettes, [...] More
  • The Nike Air Max 96 II Returns In A Premium “Mystic Navy” Colorway

    It wasn’t until recently that the Nike Air Max 96 II returned to the spotlight. Both Batman-inspired and “Ashen Slate” make-ups helped ease the silhouette into 2022, both of which are expected to release later in the season. This recently surfaced “Mystic Navy” colorway is sure to join alongside, doing so in the shoe’s first premium build [...] More
  • AFEW To Launch Its ASICS GEL-Lyte III “Beauty Of Imperfection” On February 26th

    In early February, AFEW announced that it had created a one-of-one ASICS GEL-Lyte III under the “Beauty Of Imperfection” banner in order to raise money for the Children’s and Young People’s Hospice Regenbogenland in Düsseldorf, Germany. Having raised over 13,000€ (approx. $14,781.71 USD), the longtime partners have shared that another iteration of their “B.O.I.” collaboration will drop on February [...] More
  • Nike’s “XXXV” Collection Includes An Air Max 97 Animated By “Sport Turquoise”

    While several important silhouettes under the NIKE, Inc. umbrella are celebrating milestone anniversaries throughout 2022, Nike Air Max‘s 35th birthday arguably takes precedence, as it’s left its mark across dozens of designs across the last five decades. As part of the celebration, the Swoosh has put together the “XXXV” Collection, which now includes an Air Max 97 covered [...] More
  • The Nike Air Force 1 Mid Pays Homage To The City Of Berlin

    In celebration of its 40th birthday, the Nike Air Force 1 Mid is on a trip around the world, making stops at some of the most notable cities across the United Kingdom and Europe. Berlin is next up on the itinerary, and the capital is about to receive the same treatment as both the London and Paris [...] More
  • Oski x Nike SB Dunk High “Great White Shark” Set For March 12th Release

    Sweden’s Oskar “Oski” Rozenberg is ready to launch the sophomore colorway of his Nike SB Dunk High, and this may be one of the rare cases in which the sequel is better than the original. Oski channeled his inner custom creativity by swapping out the Swoosh logo for a shark-shaped logo, a practice that has been [...] More
  • BEAMS And Mizuno’s Next Wave Rider 10 Is Completely Laceless

    A year into the pandemic, BEAMS began designing with lounging in mind. This is most evident across their Reebok partnership, which saw classics like the Club C removed of their strings. And while the Japanese label’s next Mizuno Wave Rider 10 is also laceless, the shoe feels far more rugged as a result of its militaristic influence. The nod [...] More
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